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Two Cents on Events 

Seeing the Light

Claire Lindh - Thursday, November 17, 2011

Seeing the Light

 

What is a daylight screen? Why does it cost so much more? And is it really necessary?

All valid questions… A daylight screen is utilized when an event will be taking place during the daylight hours, I bet you put that one together already. Countless outdoor venues have been overlooked because the event producers thought that video screens would not be viewable during daylight hours. A daylight screen solves that dilemma.  

 


A daylight screen is in essence a “Jumbotron” for the events industry—every stadium has one that is viewable in all lighting situations.  And, now, any outdoor event venue can have one too with the same technology—yet portable and scaleable.

The Christian Foundation for Children and Aging used this to their benefit during their Shine a Light Benefit Concert by promoting sponsorships and conveying their organization’s mission. They shined like the sun during the first Shine A Light Benefit Concert, and with over 1,000 tickets sold, many were able to take in the message thanks to the daylight screen. Nothing can compete with the sun, but the daylight screen certainly won’t be outshined.

Who would have thought that having a daylight screen at an event would be so critical? Just one more thing we have learned with another event under our belts. 

 

- Kristin, Account Coordinator

 

 

 

 

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